Being Yahoo! Directory Listed

Importance: Low

Type: Trust

The Yahoo! Directory has been cataloging sites for a long period of time, and many believe that because of that, being listed can rank you higher.

Importance: High

Type: User Experience

Schema are used by major search engines like Bing, Google, Yahoo! and Yandex to improve the display of search results, so that their user has an easier time finding the right Web pages.

Schemas are classified as types and under each type there are properties. A full listof schemas can be found at

If you are a WordPress user, you might be interested in the Gensis Framework by StudioPress, which comes with schema and is SEO optimized.

User Generated Content Links

Importance: High

Type: Relevancy and Quality

Search engines are able to recognize links that have been generated through software.

An example of this is the hosted version of WordPress,, where they list the latest updated blogs on their network, through software, compared to links manually inserted in those blogs.